Farrier's Magic Plus™ Hoof Supplement is the flagship of a product family built for the complete betterment of your horse. It is a scientifically developed nutritional supplement formulated to maintain strong, healthy hooves and a head-turning coat in equines of every age and breed. Designed by people who genuinely know horses, the formula leans on decades of equine nutrition science rather than marketing shortcuts.

Biotin, also known as vitamin B7, is required in a horse's diet to produce keratin — the main protein that builds a strong, durable hoof structure along with healthy coat and skin. Yet many horses simply are not getting enough. Some feeds are not as absorbable as they should be, so the nutrients pass through without ever reaching the system. Horses on antibiotics can lose the gut microbes needed to absorb biotin and other vitamins. Older horses often have an aged gut that struggles to pull nutrition from feed at all. Beyond the visible hoof and coat benefits, biotin also supports fat metabolism, sugar metabolism and exercise tolerance, which is why horses of every age tend to benefit from it.

Plus Hoof Supplement carries the recommended dose of 20 mg of biotin, then goes further with added fortification of methionine, an amino acid that supports the absorption of biotin in your horse's system and aids connective-tissue health. The blend rounds out with iodine and zinc inside a palatable, alfalfa-hay-based pellet that even the pickiest eaters enjoy. Feeding is simple: add 6 oz per head daily, then reduce to 3 oz per head daily once you reach your desired results. It is proudly made in the USA with domestic and imported ingredients.

The Farrier's Magic line was developed by an equine pharmacologist with more than 40 years of experience, using only quality ingredients and formulas that have stood the test of time. The brand is well known, accepted and distributed at most racetracks, tack shops, catalogue companies and retail stores across the United States, as well as parts of Canada and Europe. It is a family-owned and operated business that stays hands-on from manufacturing and processing to packaging and distribution — truly small business at its finest, and a proud, audited member of the National Animal Supplement Council (NASC). The broader premium line also includes Flex-in-Action Joint, Magic Mineral Comprehensive Equine, Proven PRO:formance and Graze-ON Natural Pasture Fertilizer.
Each serving delivers the recommended 20 mg of biotin, the level associated with supporting strong, durable hoof growth and a healthy coat.
Add 6 oz per head daily. Once your horse reaches the desired results, reduce to a maintenance level of 3 oz per head daily.
Methionine is an amino acid that helps support the absorption of biotin in your horse's system and contributes to connective-tissue health, which is why it is included alongside the biotin rather than as an afterthought.
The supplement is built into a palatable, alfalfa-hay-based pellet specifically so it is easy to feed and well accepted — even by horses that tend to refuse other supplements.
No. It is designed for equines of all ages and breeds. It is a strong fit for horses with cracked or shelly hooves that struggle to hold shoes, or a dull, lackluster coat, but horses of every age can benefit from added biotin.
Alongside high levels of biotin and methionine, the formula contains iodine and zinc, plus a balanced combination of vitamins, proteins, minerals and amino acids.
Yes. Farrier's Magic Plus is proudly made in the USA with domestic and imported ingredients, by a family-owned business that is a proud, audited member of the National Animal Supplement Council (NASC).
It is carried by major equine retailers including SmartPak Equine, Jeffers Equine, Valley Vet Supply and Tractor Supply, along with many other tack shops and catalogue companies. You can order conveniently online or ask the company to help you find the dealer nearest you.
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