Focus PRO™

Their horses are partners; they are totally focused on the job at

Got a distracted horse who needs clinically proven calming nutrients without fillers?

Reviewed by Ann Pruitt, InfoHorse.com · Updated May 2026

Their horses are partners; they are totally focused on the job at hand. Nothing replaces good training but being well trained requires concentration on the horse’s part. Support the mind: increase performance and enjoy the partnership. Focus PRO™. starts with clinically proven, beneficial nutrients without artificial sweeteners, high fructose corn syrup, synthetic minerals, high ash or fillers.

Focus PRO™

Focus PRO™ by Equine Science Solutions

Focus PRO™calming cookies, help to redirect the horse’s energy; to focus on tasks at hand without affecting athletic ability.

Focus PRO™ - A Safe, Effective, Natural Solution

Most top competitors have an edge. Their horses are partners; they are totally focused on the job at hand. Nothing replaces good training but being well trained requires concentration on the horse’s part. Support the mind: increase performance and enjoy the partnership.

Focus PRO™ starts with clinically proven, beneficial nutrients without artificial sweeteners, high fructose corn syrup, synthetic minerals, high ash or fillers. This powerhouse formula is full of anti-oxidants to prevent free radicals, from traveling and from stress; it provides electrolytes to help maintain hydration and adds vitamins and minerals to help prevent horse from getting "rundown", and condition specific nutrients to prevent tying-up.

Is FOCUS PRO™ Legal? How Do I Feed? How Long Is It Active?
FOCUS PRO™ is Legal, FEI and USEF Compliant, they will not test at competitions, at shows or on the track.

FOCUS PRO™ takes about 60 minutes to become active and lasts for 3-4 hours.

Feed 1 FP cookie to take the edge off and focus your horse in familiar situations. Feed 2 FP cookies to focus your horse in high anxiety or adrenalin situations.

Help Your Horse Stress Less and Focus More

FOCUS PRO™ is also helpful when taken before shoeing, trailering, trail rides, thunderstorms, lessons, vet or farrier visits, or anytime a horse becomes anxious or stressed; when creating calm, consistent behavior is needed.
Help Take the Edge Off to Calm the Mind, without Dulling the Body

FOCUS PRO™ IS FOR Situational Usage

During Trail Rides to help the horse relax and spook less
During Layup to help the horse stress less about confinement
During Training to help the horse learn better and retain more
During Competition to help the horse focus on the job at hand and on YOU

Note: FOCUS PRO™ is being used by riders and trainers nationwide. They are quickly becoming the product of choice at the most successful stables for training and competition.

It’s not about our Products, it’s about our Results!  What Do Horse Owners Say About Focus PRO™?
Oh my, we sell a lot of these! Weekly we get testimonials that are so fun to read because the cookies are used for so many reasons. You can check our more stories on the web site. We hope you enjoy reading our testimonialsas much as we enjoy getting them!!!

“Most recently I used Gastro Plus PRO and resolved my ulcer problem Fast-- amazingly fast. Now, I am using the Focus PRO to help reduce the job stress that caused the ulcer to begin with. Thank YOU! These products have been a Huge help for me and my animals.”

Stephanie W.

“We were just talking this morning about how our 4 yr old stallion is better in his stall and happier overall, along with several other horses that seem more content. They had been difficult horses for us to keep from being reactive and cranky. Our new client is excited to start with her horse too!”

Scott & Shelley R.

“Just wanted to say hi! I love your products!”

Jennifer Parrott

“I had tried everything to get my horse calmer. I had tried every supplement made. I changed her feed to SG's recipe. I even took her off the barley. I did groundwork and did lots of trail riding in the woods. Every time we would get around barrels, she would become a nut case. Then I discovered your product called Focus PRO. She is now my dream horse. My friend then tried it with her good barrel gelding. We were working our horses at her arena this evening and extolling the virtues of all your products. Her gelding has a little bit of a hard twist to him. Now he is focused and ready to work. My mare was a continual bit chomper. Tonight, she worked like everyone wants a barrel horse to work. She was really focused and stayed calm through some practice exercises. She always had the ability. I just couldn't get her mind. Now I have it all and give these products all the credit. I finally have the horse that I knew was somewhere in that beautiful body”. Lisa
“I work at a rescue. I few years ago we had horrid floods. Horses were trying to swim out of the pastures and getting wrapped up in barb wire fences. When they got to us, they were unmanageable, shocky and in “flight” mode. We tried to doctor their wounds, but it was impossible. One of our volunteers had a bag of Focus PRO so we gave each horse two and came back on an hour. All the horses were calm and eating. We doctored them, loved on them and were relieved that they were all so calm and willing. I even ate a half of one! I swear it got me through the craziest day every! We use them all the time now, greatest invention every!  Thank YOU, Thank YOU, Thank YOU!!! " Liz

“Amazing product! With all natural ingredients I have seen improvements above and beyond what I thought!!! Appreciate the very friendly and helpful service, highly recommend.” Beth

“The Focus PRO are fab! Used them on my dressage horse to take the edge off in a busy class/ venue and managed a 70% and a qualification. Will be using more!” Robyn

“These products are Amazing!! My husband has team ropers asking him all the time..."what were you giving your horse at the trailer/" They always come ask … after he is collecting his money!!! LOL.” Rebecca

The Bottom Line? If you Calm the Mind You Will Enhance Performance and Willingness.  It is that simple.

When Your Horse Has a Physical or Emotional Challenge—  Become A ‘PRO’— Equine Science Solutions "PRO" Formulas are Your Solution!

Giving FOCUS PRO™can help ensure that your horse has the best possible chance to become a willing partner. Make sure that you have a PRO in your barn.  Call to order FOCUS PRO™ today!

Check out our other "PRO" Formulas!  
Useful for Colic, Laminitis, Ulcers & Joint/Arthritis.

What is Focus PRO™ and what does it do?

Focus PRO™ is a situational calming wafer from Equine Science Solutions, Inc. built to "help your horse stress less and focus more." Rather than dulling the body, it "helps take the edge off to calm the mind" so a horse stays sharp, willing, and tuned in to the rider. It is designed to support concentration in the moments that matter most, without sedating the athletic, responsive partner you have trained.

Focus PRO horse calming wafer supplement package front view

How does the tyrosine formula calm without dulling?

Focus PRO™ supplies tyrosine, the amino-acid building block the horse uses to produce serotonin, the neurotransmitter behind calm mental focus. Because it works through the horse's own serotonin pathway, it supports a settled, attentive mind without affecting athletic ability or performance. The formula also delivers antioxidants to combat free radicals produced by stress, electrolytes, vitamins and minerals, plus condition-specific nutrients chosen to help prevent tying-up.

Dressage rider and focused horse demonstrating calm mental focus with Focus PRO

What is left out of the formula?

Focus PRO™ "starts with clinically proven, beneficial nutrients without artificial sweeteners, high fructose corn syrup, synthetic minerals, high ash or fillers." That clean-label approach means the wafer carries functional ingredients rather than padding, so what your horse eats is the active support and not bulk. The result is a focused, antioxidant-rich formula aimed squarely at the equine nervous system and recovery.

Performance horse and rider partnership supported by Focus PRO calming nutrients

Which horses and situations is it made for?

Focus PRO™ is built for "amped" horses and any situation that demands extreme focus or arrives with an adrenaline rush, including barrels, roping, and racing. It is equally useful with challenging stallions and performance horses that need help settling their minds onto the job. Owners also reach for it during everyday flashpoints such as training, competition, shoeing, trailering, trail rides, lessons, and any time a horse becomes anxious or stressed.

Is Focus PRO™ show-safe and competition-legal?

Yes. Equine Science Solutions states that "FOCUS PRO is Legal, FEI and USEF Compliant and they will not test at competitions, at shows or on the track." That makes it a fit for riders who need a calm, focused horse on show day while staying inside the rules of sanctioned competition. It supports the mind without putting a competitor at risk of a positive test.

How do you feed it and how is it sold?

Focus PRO™ comes as easy-to-feed wafers. The directions advise: "Feed 2 the day before needed = Serotonin loading dose. Feed one when needed there after." A single wafer takes about 60 minutes to become active and lasts 3-4 hours; feed 1 to take the edge off in familiar settings or 2 for high-anxiety, adrenaline situations. Pricing runs One Bag $65.00 USD, 2 Bags ($60 ea.) $120.00 USD, 3 Bags ($55 ea.) $165.00 USD, and a Large Bag (75) $189.00 USD; order or ask questions at (888) 917-8565.

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The Solution Section (FAQ)

What makes Focus PRO different from other options?

Focus PRO™ Focus PRO by Equine Science Solutions Focus PRO calming cookies, help to redirect the horse s energy; to focus on tasks at hand without affecting athletic ability. This powerhouse formula is full of anti-oxidants to prevent free radicals, from traveling and from stress; it provides electrolytes to help maintain hydration and adds vitamins and minerals to help prevent horse from getting rundown , and condition specific nutrients to prevent tying-up.

What does Focus PRO offer?

This powerhouse formula is full of anti-oxidants to prevent free radicals, from traveling and from stress; it provides electrolytes to help maintain hydration and adds vitamins and minerals to help prevent horse from getting rundown , and condition specific nutrients to prevent tying-up.

How do you use Focus PRO?

Feed 1 FP cookie to take the edge off and focus your horse in familiar situations. Feed 2 FP cookies to focus your horse in high anxiety or adrenalin situations.

What is Focus PRO™?

Focus PRO™ is a situational equine calming wafer made by Equine Science Solutions, Inc. It is formulated to help a horse "stress less and focus more" by supporting calm mental focus without dulling the body. It is intended for use in the moments a horse needs to concentrate or settle, such as training, shows, and adrenaline-heavy events.

Who makes Focus PRO™?

Focus PRO™ is made by Equine Science Solutions, Inc., a company that says it is "passionate about health" and develops products that enhance equine health, maintenance and performance. They combine all-natural vitamins, minerals, amino acids and herbs intended to activate the body to heal itself. You can reach them at (888) 917-8565.

What is the key active ingredient in Focus PRO™?

The signature ingredient is tyrosine, an amino acid the horse uses to produce serotonin, the neurotransmitter associated with calm mental focus. By supporting the horse's own serotonin production, Focus PRO™ helps calm the mind without affecting athletic ability or performance. It also includes antioxidants, electrolytes, vitamins, minerals, and condition-specific nutrients.

How does Focus PRO™ calm a horse without making it dull or drowsy?

Instead of sedating the horse, Focus PRO™ works through tyrosine and the horse's natural serotonin pathway to take the edge off mentally. As the company puts it, it "helps take the edge off to calm the mind, without dulling the body." That means the horse can stay calm and focused while remaining athletic and responsive to the rider's aids.

What ingredients are NOT in Focus PRO™?

Focus PRO™ "starts with clinically proven, beneficial nutrients without artificial sweeteners, high fructose corn syrup, synthetic minerals, high ash or fillers." This clean-label approach keeps the wafer focused on functional, beneficial nutrients rather than bulk or padding. The intent is that what the horse consumes is active support, not filler.

How do you feed Focus PRO™?

The directions are: "Feed 2 the day before needed = Serotonin loading dose. Feed one when needed there after." In practice, feed 1 wafer to take the edge off in familiar situations, or 2 wafers for high-anxiety or adrenaline situations. The product comes in easy-to-feed wafer form.

How long does it take to work and how long does it last?

According to Equine Science Solutions, Focus PRO™ takes about 60 minutes to become active and lasts for 3-4 hours. Because of this timing, owners typically feed it shortly before the situation in which the horse needs to be calm and focused. The day-before loading dose helps build serotonin support ahead of the event.

What is the serotonin loading dose?

The serotonin loading dose is feeding 2 Focus PRO™ wafers the day before they are needed, then feeding one when needed thereafter. This pre-loads the system so the horse has greater serotonin support going into a stressful or high-focus event. It is the company's recommended preparation step for situations like a big show day.

What kinds of horses is Focus PRO™ best for?

Focus PRO™ is often used with "amped" horses, in situations needing extreme focus, and in adrenaline events like barrels, roping, and racing. It is also useful with challenging stallions and performance horses that need help calming their minds to focus on the job. Trainers also use it with young horses to help them learn faster and retain lessons.

What everyday situations is Focus PRO™ used for?

Beyond competition, owners use Focus PRO™ during training, shoeing, trailering, trail rides, and lessons, or any time a horse becomes anxious or stressed. It is designed for situational use rather than as an everyday maintenance supplement. The goal is to settle a horse's mind in the specific moments where focus matters.

Is Focus PRO™ legal for competition?

Yes. Equine Science Solutions states that "FOCUS PRO is LEGAL, FEI and USEF Compliant and they will not test at competitions, at shows or on the track." This makes it suitable for riders who want a calm, focused horse while staying compliant with sanctioned competition rules. It supports the mind without risking a positive test.

Will Focus PRO™ test positive at shows or on the track?

No. The company explicitly states the product will not test at competitions, at shows, or on the track, and that it is FEI and USEF Compliant. This is because it works through nutritional support of the horse's own serotonin production rather than a prohibited sedating drug. Always confirm current rules with your governing body before competing.

How much does Focus PRO™ cost?

Pricing from Equine Science Solutions is One Bag $65.00 USD; 2 Bags ($60 ea.) $120.00 USD; 3 Bags ($55 ea.) $165.00 USD; and a Large Bag (75) $189.00 USD. Buying multiple bags lowers the per-bag price. Orders and questions can be handled at (888) 917-8565.

How many wafers come in a bag?

A standard bag of Focus PRO™ contains 15 wafers, and the Large Bag option contains 75 wafers. Because dosing is one to two wafers per use, the larger bag is geared toward owners who use it frequently or manage multiple horses. The wafer format makes dosing simple and portable for show day.

Can Focus PRO™ help prevent tying-up?

Focus PRO™ includes condition-specific nutrients chosen to help prevent tying-up, alongside electrolytes that support muscle function. The formula is also rich in antioxidants to combat free radicals produced by stress. While it is primarily a calming-focus product, these added nutrients support the horse during demanding, adrenaline-driven efforts.

Does Focus PRO™ replace training?

No. The product's own messaging emphasizes that nothing replaces good training, but that being well trained requires concentration on the horse's part. Focus PRO™ is meant to support the mind so the horse can apply its training, not to substitute for it. It helps a well-schooled horse stay focused under pressure.

How do I buy Focus PRO™ or get more information?

Focus PRO™ can be ordered directly through Equine Science Solutions, and you can call (888) 917-8565 with questions or to place an order. Product details, dosing guidance, and pricing are available on the Equine Science Solutions website. The wafers ship in standard 15-wafer bags or the larger 75-wafer bag for frequent use.