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Cowboy Magic ® — Health (The concentrated Detangler & Shine that created the category — plus the full…)

Cowboy Magic ®

The concentrated Detangler & Shine that created the category — plus the full Cowboy Magic® grooming line for mane, tail, and coat.

Want the show-ring shine and tangle-free manes Cowboy Magic has been famous for since 1992?

Reviewed by Ann Pruitt, InfoHorse.com · Updated May 2026
Rider standing with her horse in a sunlit pasture at sunrise, the kind of healthy coat Cowboy Magic grooming products help maintain
Rider standing with her horse in a sunlit pasture at sunrise, the kind of healthy coat Cowboy Magic grooming products help maintain

Cowboy Magic®

makes the concentrated grooming line that horse owners reach for to detangle manes and tails, deep-clean coats, lift stubborn stains, and finish to a show-ring shine. The lineup runs from the original Detangler & Shine gel and Rosewater Shampoo & Conditioner to Greenspot Remover, Shine in YellowOut™, and Super Bodyshine® — built for equestrians, pet owners, and anyone who wants a healthy, manageable coat. Every formula is concentrated, so a small amount goes a long way and one bottle stretches across a working barn. You will find Cowboy Magic® in nearly every tack store and quality horse catalog, and online at www.cowboymagic.com.

Young equestrian bonding with a spotted Appaloosa horse at a wooden fence, mane and coat groomed to a clean shine
Young equestrian bonding with a spotted Appaloosa horse at a wooden fence, mane and coat groomed to a clean shine

What Does Cowboy Magic® Make?

Cowboy Magic® makes high-quality equine grooming products — shampoos, conditioners, finishing sprays, and gels for coat, mane, and tail care. Its star product, the concentrated Detangler & Shine gel, created the equine-detangler category and remains the leading detangler and shine for horses; it has become a staple in tack boxes around the world. The line is rounded out by Rosewater Shampoo and Rosewater Conditioner with silk conditioners, Greenspot Remover for instant spot cleaning, Shine in YellowOut™ for brightening stained coats, and Super Bodyshine® for a fast-drying, dust-repelling finish. Many of the formulas use silk protein, panthenol, and natural ingredients to deep-condition the hair and skin while they clean.

Cowboy Magic Concentrated Detangler & Shine tube, the gel that detangles horse manes and tails instantly
Cowboy Magic Concentrated Detangler & Shine tube, the gel that detangles horse manes and tails instantly

Which Products Are Best Sellers?

The flagship is Detangler & Shine: a concentrated, pure-conditioning gel with no water or alcohol, so it does not dry the hair. A nickel-sized amount massaged into a wet or dry mane or tail detangles instantly and keeps working, then repels dirt, dust, and sand for a shine that lasts — and it is not oily. For bath day, Rosewater Shampoo breaks down dirt fast while silk protein and panthenol deep-condition, and it rinses clean without buildup; pair it with Rosewater Conditioner to demineralize the hair and cut static and tangles. Between baths, Greenspot Remover lifts manure, urine, and sweat stains as a waterless shampoo, while Super Bodyshine® lays down a full-spectrum shine that repels show-ring dust and dries fast.

"Cowboy Magic detangler works the best I've ever used. Just a dab worked in and you have soft shiny detangler mane and tail." Verified Detangler & Shine customer review

"There is no show season without a full bottle and a back up of Cowboy Magic detangler & shine. I recommend this all the time. It is truly magic." Show-season equestrian, customer review

Cowboy Magic Rosewater Shampoo bottle, a gentle deep-cleaning formula with silk conditioners for horse coats
Cowboy Magic Rosewater Shampoo bottle, a gentle deep-cleaning formula with silk conditioners for horse coats

How Do I Use Them and Where Do I Buy?

Because the formulas are concentrated, less is more. For Detangler & Shine, work a nickel-sized amount into wet or dry hair, then add more nickel-sized amounts and brush through until a rich, smooth shine appears. With Greenspot Remover, spray a small amount on, use a damp towel to activate the ingredients, then follow with a dry towel to lift the dirt — working in small areas. Shine in YellowOut™ goes on wet hair, massaged until the blue suds turn white, soaked two to five minutes, then rinsed. Cowboy Magic® products are found in nearly every tack store and quality horse catalog, through retailers such as NRS World, Big Dee's, Murdoch's, and Walmart, and online at the official site.

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The Solution Section (FAQ)
Who makes Cowboy Magic® and how long have they been around?

Cowboy Magic® was originally founded by Jim and Charlotte Cummings in 1979 and has been setting the standard in coat, mane, and tail care in the horse industry for over 30 years. After the Cummings' retirements, the brand became part of Straight Arrow Products, Inc. — the makers of "Mane 'n Tail" — who carry on the tradition of making high-quality grooming formulas.

What makes Detangler & Shine the leading detangler for horses?

Detangler & Shine is a concentrated, pure-conditioning gel that contains no water or alcohol, so it will not dry the hair. It detangles as you rub it in and keeps working, which means less grooming time and less product used. It penetrates below the surface to restore moisture and strengthen hair for a natural shine, and it repels dirt, dust, and sand so the shine lasts longer without being oily. A small, nickel-sized amount is all it takes.

How does Greenspot Remover work without a full bath?

Greenspot Remover is a concentrated, non-sudsing cleaner derived from plants that breaks down and dissolves manure, urine, dirt, and sweat. Spray on a small amount, use a damp towel to activate the ingredients, then follow with a dry towel to pick up and absorb the grime — working in small areas. Added silk, panthenol, and shea butter condition the skin and let you brush up a shine after drying.

What does Shine in YellowOut™ do?

Shine in YellowOut™ neutralizes yellow stains and brightens hair of all colors — black, white, chestnut, bay brown, roan, palomino, and paint. Apply it to wet hair and massage until the blue suds turn white, soak for two to five minutes, then rinse well and repeat if needed. For stubborn stains, try Greenspot Remover first, then reapply YellowOut™; if a stain persists it may be permanent, and continued use helps minimize it until the hair grows out.

What is Super Bodyshine® for?

Super Bodyshine® is a concentrated, ready-to-use spray that gives the coat a super shine reflecting a full spectrum of light — ideal under sun or show-ring lights. It dries fast and helps repel show-ring and stable-stall dust so dust collects less easily on the coat, saving grooming time. It contains Aloe Vera to strengthen and condition hair and skin, and it stays long-lasting without becoming gummy or sticky after days of use.

Are Cowboy Magic® products concentrated, and do they really last?

Yes. Every Cowboy Magic® formula is concentrated, so a small amount goes a long way. The Detangler & Shine uses about a nickel-sized dose; the Rosewater Conditioner is very concentrated; and Super Bodyshine® is ready to use straight from the bottle. That concentration is part of why the products have become barn staples — one bottle stretches across many grooming sessions.

Do Cowboy Magic® products work on people and pets too?

They do. A trademark of the original Cummings formulas is that the grooming products work on human hair as well — the Rosewater Shampoo's double-rich formula compares to expensive salon shampoos, and the Detangler & Shine is popular for long hair on people of all ages. Greenspot Remover even doubles as a waterless cleanup for campers and bikers. The line is used on dogs and other pets as well as horses.

Where can I buy Cowboy Magic® products?

Cowboy Magic® is found in nearly every tack store and quality horse catalog, and through major online retailers including NRS World, Big Dee's Tack & Vet Supplies, Murdoch's Ranch & Home Supply, Equestrian Collections, and Walmart. You can also explore the full product line and order directly at the official website.

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Ann Pruitt
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