Lori

Ma's Hoof Magic is an amazing formulation of ALL NATURAL ingredients that do such an incredible job

Got a horse with cracked, dry-splitting hooves and want coconut oil and shea butter hoof care?

Reviewed by Ann Pruitt, InfoHorse.com · Updated May 2026

Lori

Ma's Hoof Magic by Gremida, Inc.
Ma's Hoof Magic is an amazing formulation of ALL Natural ingredients that do such an incredible job on your horse's hooves, that you will want to use it on your own hands and skin. Coconut Oil, Shea Butter, Glycerin, Almond Oil, and many more!

What Is The Makers of Ma’s Hoof Magic?

We rescued a horse back in 2014 that had horrible hoof problems; cracks, dry splitting, and so hard a shoe could not be nailed in. With 25 years as in the beauty business, as a nail technician, and a firm believer in all natural product. Lori brain stormed with a farrier and did a great deal research on hoof issues and hoof care products. Not being an enthusiast of petroleum or tar products on the market, she came up with a formula and gave it to the farrier to try; within one week the hooves where rehydrated and pliable and looking good. The farrier was impressed; our other rescue horse had different hoof problems, abscess in the hoof, the formula was adjusted by adding antifungal and antibacterial, essential oils. This formula cured the problem after just a few weeks. This is the formula packaged now and has been proven to be a staple in our barn as well as in other barns… Not only does it work on hoof issues, it works well on all minor wounds, rain rot, and other skin issues as well as grooming needs.

Is It True That Ma’s Hoof Magic Actually Strengthens The Hoof & Promotes Healthy Hoof Growth?

Yes! Ma’s Hoof Magic was formulated out of concern for our own horses hoof issues here in the Pacific Northwest. Understanding the importance of hoof health; we worked closely with a farrier and we’ve carefully selected all-natural ingredients, essential oils and extracts to develop Ma’s Hoof Magic. Ma’s Hoof Magic not only strengthens the hoof, it also encourages healthy hoof growth. It aids in flexibility, protects against the elements, and aids in protection from bacterial issues.

Can I Use Ma’s Hoof Magic Over The Entire Hoof?

Absolutely!!! Ma’s Hoof Magic is that it IS designed for the Entire Hoof! Ma’s Hoof Magic is non-toxic non- corrosive and can be applied using your bare hands to the entire hoof. Ma’s Hoof Magic is jam-packed with strengthening moisturizing oils, essential oils, plant extracts, and vitamins.

Is Ma’s Hoof Magic Really All Natural?
YES! It is so completely healthy and natural that our buyers are using it on their own hands and face and raving about the results!!! You see, here at Gremida Inc. we know, the best things for our horses are all natural products. We have manufactured Pounds All Natural Horse Feed Supplement for over 30 years. What was true 30 years ago is true today; Horses are not a product of science lab; they are a product of nature. Ma’s Hoof Magic is a Restorative and Protective Hoof care product, which is formulated with 100% natural ingredients and contains no petroleum or mineral oil. We use organic oils, Coconut Oil, Shea Butter, Glycerin, Almond Oil, Avocado Oil, Vitamin” E” Oil, Organic Bee’s Wax. All ingredients are formulated to work in conjunction with each other thus providing essential fatty acids, and vitamins, vital for the growth of healthy, strong, flexible hooves.

So Ma’s Hoof Magic Is Really An “All In One” Hoof Conditioning and Protection Product?

That is right! Ma’s Hoof Magic is an all in one hoof product providing moisture to dry cracked and brittle hooves, thus helping to prevent chipping, and cracking, it softens hardened frogs, helps hooves withstand the elements, and optimize moisture level within the hoof. It is well known that chips and cracks can be a gateway to bacteria, so we looked to nature for antibacterial extracts and essential oils; Tea Tree Oil, Oregano Oil, Thyme Extract, Black Walnut Extract. The outcome of using Ma’s Hoof Magic, Healthy Hooves - the way nature intended it aids in the luster of a horses natural hoof color for that… show ready look.

What Do People SAY About Ma’s Hoof Magic?

I have been a farrier for over fifteen years, hoof conditions have been challenging to say the least. I have tried many products and even invented my own. Last year Lori and I began rescuing horses. One of these rescues had a severe abscess. For over a three month period the horses hoof became worse. Lori and I used a homemade cream that is now known as Ma’s hoof magic….. I was truly amazed that within a few weeks the horse was on the mend. Since then I have used it on many clients’ horses and my own. One great thing I can tell you is that trimming a healthy hoof is far easier than an unhealthy one. I recommend this product in all environments because a horse with healthy hooves is a sound one.
Sincerely, John M. Wilson, Trainer and Farrier.

I was amazed at how luxurious it feels and smells! I have to admit I used it on my own skin after applying it to my little Morgan "Sugar"... it was wonderful! The hooves were not only left feeling balance and moist, but had a nice sheen to them. My hands and skin felt Amazing after the application! The ingredients are so impressive. I highly recommend this to all horse owners!

Ann Pruitt- Director InfoHorse.com

Only $17.99 for an 8oz a Jar Isn’t Your Horse Worth It? Order Ma’s Magic Today!

Great hooves don’t just happen…. but with Ma’s Magic you can help your horse to develop and maintain great, healthy, strong hooves. You’ll love what it does for your horse’s hooves and for your face and hands too! Priced below what many hoof conditioners are charging, and yet our results are truly amazing! Call us up, we’re happy to send you are jar today!

Why a beauty-industry formula ended up in the barn

Ma's Hoof Magic began as a rescue project, not a product line. When Lori and her farrier partner took in a horse in 2014 whose hooves were so cracked, dry, and hardened that a shoe could not be nailed in, Lori drew on 25 years in the beauty business as a nail technician and a lifelong preference for all-natural ingredients to brainstorm a salve. Within one week of the farrier applying her first batch, the hooves were rehydrated, pliable, and visibly improving. A second rescue horse suffering a hoof abscess pushed her to refine the recipe with antifungal and antibacterial essential oils, and that adjusted formula is the one jarred and sold today.

Who makes it, and the 30-year track record behind it
Ma's Hoof Magic is produced by Gremida, Inc., the same Pacific Northwest company that has manufactured Pounds All Natural Horse Feed Supplement for more than 30 years. Gremida's founding belief — "Horses are not a product of a science lab; they are a product of nature" — shapes every formula it ships. Pounds itself is built from 25 high-quality natural ingredients with no synthetic vitamins, chelated minerals, artificial preservatives, hormones, steroids, artificial color, or chemical taste enhancers. Ma's Hoof Magic carries that same all-natural, no-petroleum philosophy from the feed bucket to the hoof.

The all-natural ingredient deck, with no petroleum or mineral oil
Ma's Hoof Magic is formulated with 100% natural ingredients and contains no petroleum or mineral oil. Its moisturizing base uses organic oils — Coconut Oil, Shea Butter, Glycerin, Almond Oil, Avocado Oil, Vitamin "E" Oil, and Organic Bee's Wax — chosen to deliver essential fatty acids and vitamins vital for strong, flexible hoof growth. Because chips and cracks can be a gateway to bacteria, Lori looked to nature for protection and added Tea Tree Oil, Oregano Oil, Thyme Extract, and Black Walnut Extract for their antibacterial and antifungal properties. Every ingredient is selected to work in conjunction with the others rather than as a single active.

How one jar conditions, protects, and rebuilds the entire hoof
Ma's Hoof Magic is designed as an "all in one" product for the Entire hoof — non-toxic and non-corrosive, so it can be applied by hand straight onto the wall, sole, and frog. It delivers moisture to dry, cracked, and brittle hooves to help prevent chipping and cracking, softens hardened frogs, helps hooves withstand the elements, and optimizes the hoof's internal moisture level. Beyond conditioning, it is formulated to strengthen the hoof, encourage healthy hoof growth, aid flexibility, and bring out the luster of a horse's natural hoof color for a show-ready finish.

Who reaches for it — from farriers to the rider's own hands

Farrier and trainer John M. Wilson, who helped Lori develop the original cream, reports using it on his own and many clients' horses, noting that "trimming a healthy hoof is far easier than an unhealthy one." It is at home in any environment and works not only on hoof issues but also on minor wounds, rain rot, other skin issues, and routine grooming. The salve is so gentle that buyers — including InfoHorse.com Director Ann Pruitt — describe using it on their own hands and face and raving about how their skin feels afterward.

What it costs and how to order direct from Lori

Ma's Hoof Magic is priced at only $17.99 for an 8oz jar — below what many hoof conditioners charge — and ships direct from the maker. To order, contact Lori at 6789 NW Metge Ave, Albany, Oregon 97321, by, or by. Gremida's broader product line, including Pounds, can be found at poundshome.com.

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The Solution Section (FAQ)

What is Ma's Hoof Magic and what is it made of?

Ma's Hoof Magic by Gremida, Inc. is a restorative and protective hoof care product formulated with 100% natural ingredients and no petroleum or mineral oil. It uses organic oils including Coconut Oil, Shea Butter, Glycerin, Almond Oil, Avocado Oil, Vitamin "E" Oil, and Organic Bee's Wax.

Does Ma's Hoof Magic actually strengthen the hoof and promote healthy growth?

Yes. Ma's Hoof Magic not only strengthens the hoof, it also encourages healthy hoof growth. It aids in flexibility, protects against the elements, and aids in protection from bacterial issues.

Can I apply Ma's Hoof Magic over the entire hoof?

Absolutely. Ma's Hoof Magic is designed for the entire hoof and is non-toxic and non-corrosive, so it can be applied using your bare hands to the whole hoof. It is packed with strengthening moisturizing oils, essential oils, plant extracts, and vitamins.

What helps Ma's Hoof Magic protect against bacteria in cracks and splits?

Because chips and cracks can be a gateway to bacteria, the formula draws on antibacterial extracts and essential oils, including Tea Tree Oil, Oregano Oil, Thyme Extract, and Black Walnut Extract. It also provides moisture to dry, cracked and brittle hooves, softens hardened frogs, and helps optimize the moisture level within the hoof.

Is Ma's Hoof Magic really all natural enough to use on my own skin?

Yes. It is so completely healthy and natural that buyers are using it on their own hands and face and raving about the results. The makers note that the best things for horses are all natural products, in keeping with their 30-plus years of manufacturing all natural horse feed supplement.

How much does Ma's Hoof Magic cost?

Ma's Hoof Magic is $17.99 for an 8oz jar, which the makers note is priced below what many hoof conditioners are charging.

What is Ma's Hoof Magic?

Ma's Hoof Magic is an all-natural, restorative and protective hoof-care salve made by Gremida, Inc. It is formulated to condition, strengthen, and protect the entire hoof using organic oils, plant extracts, essential oils, and vitamins. It is sold as an 8oz jar and is gentle enough that owners also use it on their own hands and skin.

Who created Ma's Hoof Magic and why?

It was created by Lori, who spent 25 years in the beauty business as a nail technician and is a firm believer in all-natural products. After she and a farrier rescued a horse in 2014 with horrible hoof problems — cracks, dry splitting, and hooves so hard a shoe could not be nailed in — she researched hoof care, dismissed petroleum and tar products, and formulated her own salve. The recipe worked within a week and became Ma's Hoof Magic.

What ingredients are in Ma's Hoof Magic?

The moisturizing base uses organic Coconut Oil, Shea Butter, Glycerin, Almond Oil, Avocado Oil, Vitamin "E" Oil, and Organic Bee's Wax. For antibacterial and antifungal protection it adds Tea Tree Oil, Oregano Oil, Thyme Extract, and Black Walnut Extract. All ingredients are chosen to work in conjunction with one another to supply essential fatty acids and vitamins.

Does Ma's Hoof Magic contain petroleum or mineral oil?

No. It is formulated with 100% natural ingredients and contains no petroleum or mineral oil. Lori deliberately avoided petroleum and tar products on the market when developing the formula, choosing organic oils and natural extracts instead.

Can I apply it over the entire hoof?

Absolutely — it is designed for the ENTIRE hoof. Because it is non-toxic and non-corrosive, you can apply it with your bare hands across the wall, sole, and frog. It is described as jam-packed with strengthening, moisturizing oils, essential oils, plant extracts, and vitamins.

Is Ma's Hoof Magic really all natural?

Yes. The maker states it is so completely healthy and natural that buyers use it on their own hands and face and rave about the results. It is a restorative and protective hoof-care product formulated with 100% natural ingredients.

Who makes Ma's Hoof Magic?

It is made by Gremida, Inc., a Pacific Northwest company that has manufactured POUNDS All Natural Horse Feed Supplement for over 30 years. Gremida's guiding belief is that horses are not a product of a science lab — they are a product of nature — which is why its products lean on all-natural ingredients.

What is the connection between Ma's Hoof Magic and POUNDS?

Both are made by Gremida, Inc. POUNDS is the company's all-natural horse feed supplement, built from 25 high-quality natural ingredients with no synthetic vitamins, chelated minerals, artificial preservatives, hormones, steroids, artificial color, or chemical taste enhancers. Ma's Hoof Magic applies the same all-natural philosophy to hoof care, and the broader Gremida line can be found at poundshome.com.

What hoof problems is it meant to address?

It targets dry, cracked, and brittle hooves to help prevent chipping and cracking, softens hardened frogs, helps hooves withstand the elements, and optimizes the hoof's internal moisture level. The recipe was refined to add antifungal and antibacterial essential oils after a rescue horse developed a hoof abscess, and that adjusted formula reportedly cleared the problem within a few weeks.

Can Ma's Hoof Magic be used for anything besides hooves?

Yes. Beyond hoof issues, the maker says it works well on minor wounds, rain rot, and other skin issues, as well as for grooming. It is also marketed for human use — buyers apply it to their own hands and face and report their skin feels amazing afterward.

Does it help with the appearance of the hoof?

Yes. In addition to conditioning and protecting, it is formulated to aid the luster of a horse's natural hoof color for a show-ready look. Healthy, well-moisturized hooves with a nice sheen are part of the intended outcome.

What do farriers say about Ma's Hoof Magic?

Farrier and trainer John M. Wilson, who has shod horses for over fifteen years and helped Lori develop the original cream, says he was amazed that a rescue horse with a severe abscess was on the mend within a few weeks. He now uses it on many clients' horses and his own, and recommends it in all environments, noting that trimming a healthy hoof is far easier than an unhealthy one.

What have horse owners said about it?

Ann Pruitt, Director of InfoHorse.com, said she was amazed at how luxurious it feels and smells, and admitted she used it on her own skin after applying it to her Morgan, "Sugar." She reported the hooves were left balanced, moist, and with a nice sheen, while her hands and skin felt amazing, and she highly recommends it to all horse owners.

How do I order Ma's Hoof Magic?

You can order direct from Lori. Contact her at 6789 NW Metge Ave, Albany, Oregon 97321, by phone at 971-678-9770, or by email at [email protected]. The maker invites you to call and they are happy to send a jar out.

Where is Ma's Hoof Magic made?

It is formulated and made in the Pacific Northwest by Gremida, Inc., with contact based in Albany, Oregon. The product grew directly out of the founders' concern for their own rescue horses' hoof issues in that wet Pacific Northwest climate, developed in close partnership with a farrier.